youtube.com/playlist?list=… The Rolling Stones Rice Krispies ad (1964) It's believed that guitarist Brian Jones penned the jingle, which features Mick Jagger singing the lines, "Wake up in the morning there's a snap around the place / Wake up in the morning there's a crackle in your face / Wake up in the morning there's a pop that really says Rice Krispies for you and you and you."
The commercial enjoyed a brief run on U.K. television promoting the long-running breakfast cereal, which even then promoted the "snap, crackle, pop" as a drawing point.
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